Why we called ourselves “when 1+1 equals infinity” ….

We came up with this name because it highlights human creativity, resourcefulness and inventiveness (which also makes us different from machines).  

If we also take a moment to ponder, we would realise that adding 1 thing in a category to another thing in a different category can result in almost anything.  Just some examples …

  1. One half-apple + one half-apple = 2 half-apples or one whole-apple
  1. Hydrochloric acid + Sodium bicarbonate (i.e. common baking soda) = Sodium chloride (i.e. common salt) + water + carbon dioxide
  1. Water + carbon dioxide (absorbed into a leave and under sunlight) = Chlorophill and oxygen while Water + carbon dioxide under most other situations = no reaction (i.e. nothing happens)

Without knowing the “unit” in the equation, the range of outcomes is infinite.  Of course, if you have a partnership of 2 great individuals, then 1+1 can equal maybe not infinity but a lot!  Perhaps there is that word “transformational” that we hear a lot in corporate-speak but there are also those concepts like something changing in “kind”, something reaching a tipping point, data showing an inflexion point, and so on. 

Science tells us a lot about things we live and breathe; we hope everyone to live it, ask questions, to love it, to enjoy it.  We like this from American marine biologist Rachel Carson:

“We live in a scientific age; yet we assume that knowledge is the prerogative of only a small number of human beings … This is not true.  The materials of science are the materials of life itself.  Science is the reality of living, it is the what, the how, and the why in everything in our experience.” 


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